| Regional overview |
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Over the decades, the Group has built up a wide-reaching network of companies in the construction materials segment, and currently holds majority and minority interests in around 70 countries on all continents. |
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Net sales per 2009 |
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Europe Net sales: CHF 7,320 million Share of the Group: 33.6% |
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North America Net sales: CHF 3,480million Share of Group: 16.0% |
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Latin America Net sales: CHF 3,348 million Share of Group: 15.4% |
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Africa Middle East Net sales: CHF 1,206 million Share of Group: 5.5% |
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Asia Pacific Net sales: CHF 6,418 million Share of Group: 29.5% |
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Capacity expansion Investment policy and product range are adapted to suit the market maturity of a country and the local customer needs. In the emerging markets, emphasis is on building up and expanding cement production. As an economy becomes more mature, vertical integration becomes more significant. The ready-mix concrete business is established first in major urban centers. In more mature markets, the range of products is even more diversified and includes aggregates, asphalt and concrete products. Because of the high degree of regulation in industrialized nations, it is strategically important to have high-grade, secure raw material reserves. |
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